Knowledge Hub

Welcome to Rodada de Negócios

Get to know what the platform is for and discover how online business rounds can generate new connections for your company.

2 min read

How an online Business Round works

Understand how the meetings happen, how long the rounds last, how automatic pairing works and how participants rotate.

2 min read

Getting to know your participant area

A quick tour of the interface: menu, events, subscription, profile and the Knowledge Center.

2 min read

How Smart Matchmaking works

Understand how the platform decides who you will meet in each round — and how to make the most of it.

1 min read

How to choose the right round for your company

Practical criteria for deciding which event to register for — and why taking part regularly changes the outcome.

1 min read

How to prepare your setup

Lighting, camera, internet, audio and a quiet room: the checklist before any round.

1 min read

How to build a 60-second pitch

A simple script for introducing yourself clearly: who you are, your company, what sets you apart and what you are looking for.

2 min read

How to make an excellent first impression

Posture, eye contact, a smile and punctuality: small details that make all the difference on a video call.

1 min read

Your company profile: the basis of good connections

What to fill in under My company and how that information works in your favour before, during and after the meetings.

1 min read

How to enter the Preparation Room

When to enter, what gets tested and how the countdown works before the round begins.

1 min read

What happens during the Round

The timer, automatic switching between conversations, waiting time and how it works when the number of participants is odd.

1 min read

How to make the most of each conversation

The right questions, active listening, notes, and how to spot real opportunities in a few minutes.

1 min read

What to do when a meeting ends

How to record your notes, signal interest and turn each meeting into a genuine connection.

1 min read

How to follow up

LinkedIn, WhatsApp or email: how to keep going with the contacts made during the round.

1 min read

How to turn contacts into opportunities

Good practices for carrying a connection forward and turning a good conversation into real business.

1 min read

The most common mistakes in a Round

Real situations that reduce what you get out of a business round — and how to avoid them.

1 min read

Mutual interest: how and when contacts are shared

Your details never circulate without your authorization — understand the rule that protects both sides of the conversation.

1 min read

My Connections: pick up the right conversations

Where to find the history of your meetings and how to turn that list into your follow-up plan.

1 min read

How to take part in a business round: a guide for SMEs

Where to sign up, who can join, what it costs and what to do before, during and after an in-person or online business round, the first time you go.

9 min read

Types of business rounds: which one fits your company

Multi-sector, sector, exclusive, themed, anchor-led, international or online: who each type of business round serves and how to prepare for it.

9 min read

Where to find business rounds: Sebrae, fairs and online

Where to join a business round in Brazil: Sebrae, federations, trade associations, fairs, ApexBrasil and online, and how to catch sign-ups in time.

8 min read

How to prepare for a business round

A step-by-step plan for the week before, the day before and the day itself: your company's limits, profile, pitch, camera and connection test.

9 min read

Business round or trade fair: when to use each

Business round or trade fair? See what each format delivers, which costs go into each one and how to combine both to get more useful conversations.

8 min read

Rodada de negócios Sebrae: como funciona e como participar

Como costumam funcionar as rodadas de negócios do Sebrae, quem participa, como se inscrever e se preparar, e o que fazer sem rodada no seu estado.

9 min read · In Portuguese

Is a business round worth it? Time, cost and return

Is a business round worth it? See what to expect, the real cost in time and travel, when it does not pay off and how to measure the return with your data.

9 min read

Your first business round: what to expect from start to end

From the preparation room to the follow-up: what you see and feel at each moment of your first online business round, and what to do at each one.

9 min read

Rodada de negócios para MEI: como aproveitar sendo pequeno

Como o MEI aproveita uma rodada de negócios: por que o tempo igual nivela a conversa, como se apresentar, o que oferecer e os erros de quem começa.

8 min read · In Portuguese

International business rounds: how to take part and export

International business rounds: who runs them, what you need to qualify, how to prepare in another language, samples and pricing, and what to do afterwards.

8 min read

How to sell to anchor companies at business rounds

Business rounds with an anchor company: how to decide whether to sign up, what to bring to answer the buyer's demand and what to do after the meeting.

9 min read

Should you bring a special offer to a business round?

A special offer at a business round helps when it lowers the risk of a first order and respects your minimum price. See when it backfires.

9 min read

Business rounds for women entrepreneurs

Where to find a business round for women in Brazil, how it works, how to prepare and which support networks help you keep going after the event.

9 min read

Business rounds for startups and young entrepreneurs

At a business round, a startup goes to sell and build partnerships with other companies, not to raise investment. See what to bring and how to talk.

9 min read

Como vender para condomínios, síndicos e administradoras

Para vender para condomínio, entenda quem decide (síndico, administradora, conselho, assembleia), leve o que eles comparam e acompanhe até a aprovação.

9 min read · In Portuguese

How to find reliable suppliers for your company

Where to look for suppliers, how to check the CNPJ, CNAE, clearance certificates and references before closing a deal, and how to test the supplier with a pilot order without putting your operation at risk.

9 min read

How to prospect B2B clients by CNAE, step by step

A step-by-step method to turn your ideal customer profile into CNAE codes, build a list of target companies from public data and approach each one without looking like spam.

9 min read

What it costs to win a B2B client: how to calculate CAC

What goes into B2B customer acquisition cost, how to calculate CAC with a simple example, how to estimate the cost per channel and how to compare it with what each client brings to the business.

9 min read

How to win the first customers for a new company

A practical plan for a new company that sells to other companies: start with the network you already have, build an entry offer, choose a few channels and turn your first customers into referrals.

8 min read

How to find a sales representative and assess them before signing

Where to look for sales representatives, how to assess their customer portfolio, references and registration, and what to agree on before signing the contract.

9 min read

How to find business partners for your company

Types of partnership, where to look for complementary companies, how to approach them, how to assess the fit and how to start with a simple pilot before making it formal.

9 min read

How to sell to large companies as a small business

Supplier registration, compliance documents, payment terms, a long sales cycle and how to reach the right person inside a large company.

9 min read

How to measure the return on your networking

Which indicators to track, how to record where each opportunity came from, how to calculate the cost of your conversations and how to decide where your time is worth investing.

9 min read

Ideal customer profile: how to define it for networking

A simple method for defining your ideal customer: the three best customers exercise, the six criteria that matter and why a clear profile makes referrals and business rounds pay off.

10 min read

Cash flow for MEIs: the minimum you need to track

MEI cash flow made simple: separate your accounts, record money in and money out, use a few categories, project 90 days ahead and keep a 15-minute weekly routine.

9 min read

How to calculate your selling price: markup and margin

How to calculate a selling price without guesswork: the difference between markup and margin, allocating fixed costs, taxes on sales, the break-even point and the real effect of a discount.

9 min read

How to organize business contacts without a CRM

How to organize business contacts without a CRM: a four-stage pipeline, the minimum fields for each contact, a 15-minute weekly routine and the sign that it is time for a real CRM.

10 min read

How to write a one-page business proposal

How to write a simple, clear business proposal: the six blocks of a single page, the price always in plain sight, one next step, the most common mistakes and a complete example you can copy the structure from.

9 min read

Networking Canvas: what it is and how to use its 6 blocks

What the Networking Canvas is, how to fill in its six blocks, how it differs from the Business Model Canvas and how to use it before, during and after a business round, with examples.

10 min read

How to request supplier quotes without wasting time

What to write in the request, how to compare responses and how to get to a 20-minute conversation with suppliers who can deliver, without dozens of emails.

7 min read

How to reply to a quote request and get chosen

How to read the request, write a short reply the buyer can compare, propose good time slots and come prepared to the 20-minute conversation.

6 min read

Buying from small businesses: why it pays off

The advantages of having small and mid-sized companies as suppliers, the risks that need care and how to assess one before placing the first order.

5 min read

How to buy packaging and industrial supplies

How to specify boxes, parts and raw materials, ask for samples, compare minimum order, freight and lead time and choose a supplier that keeps you running.

6 min read

How to hire accounting, legal and HR services

What to define before hiring an accountant, lawyer or HR consultancy, how to check professional registration and how to compare scope, price and service.

5 min read

How to hire marketing, website and IT for your SMB

How to write the brief, define scope and deliverables, keep domain, code and accounts in the company's name and compare agencies and developers.

5 min read

How to hire transport and logistics for your company

The data a carrier needs to quote, how to read freight charges, what to ask about insurance and damage and how to compare lead times and tracking.

5 min read

How to hire building maintenance for your company

How to build the inventory, separate preventive from corrective work, require technical qualifications and set response times for maintenance and security.

5 min read

How to buy uniforms, promotional items and print

How to specify fabric, sizes and branding, approve a pilot piece and a print proof, plan lead times and compare uniform and print suppliers.

5 min read

60-second sales pitch: template and 10 examples

How to build a 60-second sales pitch for short B2B conversations: the five-part structure, the 30-second version and 10 examples by industry.

9 min read

Questions to ask in a business meeting, stage by stage

Ask about context, need, decision and next step, and pick only a few when time is short. See ready-made question lists and what not to ask.

8 min read

How much a B2B customer is worth over time

B2B customer value is the margin a client leaves while buying from you. See the math with order value, margin, frequency and how long they stay.

8 min read

Sales representative: how to find clients and principals

To find clients and principals, a sales representative picks product lines that fit the client base, researches each company and prepares two pitches.

9 min read

How to find distributors and resellers for your product

To find distributors, check that your price leaves room for the channel, look for who already delivers similar brands and bring a proposal for resellers.

9 min read

Feiras de negócios B2B no Brasil em 2027, por setor

Feiras de negócios 2027 por setor, com as datas confirmadas nos sites oficiais, e como escolher, se preparar e aproveitar as rodadas dentro das feiras.

8 min read · In Portuguese

How the Plans work

Understand the differences between the monthly, six-month and annual cycles, and how to choose the right one.

1 min read

How to use your credits

Understand how participations are consumed, how places are held, and how your plan's monthly allowance works.

1 min read

Participant FAQ

The most common questions from people starting out in business rounds.

1 min read

Networking for people who do not like networking

Networking for shy people works with a method: a few prepared conversations, three ready sentences and a written follow-up. Step by step, plus a checklist.

9 min read

How to win B2B clients without depending on referrals

How to win B2B clients without waiting for referrals: the acquisition channels, when to use each one, a 30-day plan and the numbers that show results.

8 min read

How to ask for a referral without making anyone uncomfortable

How to ask clients for referrals without awkwardness: the right moments to ask, ready message templates and how to thank and update whoever referred you.

9 min read

Follow-up after a business meeting: what to send and when

Write within 48 hours, bring back the problem the other person described and propose a concrete next step. Then make two more contacts at most and stop.

8 min read

Follow-up message templates for WhatsApp, LinkedIn, email

Follow-up message templates for after a business round, after a proposal and when nobody replies, on WhatsApp, LinkedIn and email.

9 min read

Online networking events: what is worth your time

Talk, open room or business round? See what each online networking event format is for, how to choose, how to behave and what to measure afterwards.

9 min read

Networking groups and business clubs: how to choose

Referral group, association, club, online community or business round: how to choose a business networking group by goal, cost and commitment.

9 min read

How to network at trade fairs and industry events

Networking at trade fairs works better with a plan: who to look for before, how to approach people in the aisle and at the booth, and how to follow up.

9 min read

Fear of public speaking in business meetings: what to do

How to introduce yourself in a business meeting despite a fear of public speaking: preparation, a short script, what to do if you freeze, how to practice.

9 min read

How to turn contacts into clients: from contact to proposal

To turn contacts into clients, qualify the conversation, agree on a next step before you hang up and hold a discovery meeting before sending a proposal.

8 min read

How to keep in touch with your network without being a pest

Keep your network alive in the months after a meeting: set a pace for each group of contacts, write only with a real reason and pick the right channel.

8 min read

Is a business association worth it for a small company?

A business association is worth it when you actively use its network, services and events. See what they offer, what it costs and how to use it well.

9 min read

LinkedIn before and after a business round

LinkedIn for networking in two steps: before the round, fix your profile; after mutual interest, research the company, connect and follow up.

9 min read