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Arrive prepared in 20 minutes

What to do before, during and after an online business round, in 18 items. Each one says why it matters, how long it takes and which tool helps.

18 items in 3 phasesTime for each stepNo sign-upList as PDF

Online round in three phases

  1. 1

    Before 7 items, about 19 min

    Complete your company profile; Define who you want to meet; Prepare and practice your 60-second pitch.

  2. 2

    During 5 items, in each conversation

    Read the card and open with a question; Note what the other company is looking for; Mark interest only when there is a real fit.

  3. 3

    After 6 items, about 20 min

    Open My Connections on the same day; Send the follow-up within 24 hours; Follow up a second time within 7 days.

I am taking part in

Short video meetings, organized by the platform.

0 of 18 items done

0%

Your progress is saved in this browser.

Before

0 of 7

In the week of the event, about 19 min in total

  • Complete the profile

  • Define the ideal customer

  • Build the 60-second pitch

  • Open the simulator

  • See upcoming rounds

During

0 of 5

In each conversation

  • Learn how the round works

After

0 of 6

In the following days, about 20 min in total

  • See my connections

  • Write the follow-up message

  • Choose the next round

Use the checklist at a real business round: the first one is on us

Your company's first business round is on us, with just your CNPJ (Brazilian company tax ID). Choose an open round and enter the CNPJ on its page.

Choose my first round

How to prepare for a business round

An online business round is a series of short video meetings between companies. The platform suggests each conversation based on the fit between what one company offers and what the other is looking for, opens the meetings on its own and moves from one to the next on schedule. To understand the whole flow, read how a business round works.

Preparation starts with your company profile, because that is where the suggestions come from. Describe what you sell, who to and what you are looking for in concrete words: type of customer, region you serve, problem you solve. Then define your ideal customer and practice out loud a 60-second pitch, with a question at the end. Also write down three questions to ask the other company: they are worth more than any presentation.

The day before, test your camera, microphone and internet, ideally in a quiet place with the light in front of you. If you have never taken part in a round, try the business round simulator: in less than a minute you see the prep room, the switch between meetings and the interest button. On the day, join a few minutes early and put your phone on silent.

During each meeting, read the other company's card, open with a question and note what it is looking for. Mark interest only when there is a real fit and agree on the next step before the timer runs out. Afterwards, open My Connections, send the follow-up within 24 hours and record what each conversation produced.

What changes at an in-person trade show

At a trade show nobody organizes the conversations for you. The floor plan is big, time is short and the aisles are crowded, so preparation changes focus: instead of testing your camera, you build a route. Get the exhibitor list, choose your priorities and, when possible, book a time with them before the event.

The material changes too. Business cards are still useful, and a QR code that leads to your website or business WhatsApp works for people who do not keep paper. Bring lean printed material: a heavy catalog usually ends up in the hotel bin. Sort out your badge and transport in advance, arrive early, when the booths are calmer, and wear comfortable shoes, because you will be on your feet all day.

At the booth, the rule is the same as at the round: ask before presenting and do not try to sell at the counter. Write on the back of each card what the person is looking for and set aside on the spot the ones with a real fit. That same evening, move your contacts to a spreadsheet; the next day, send the follow-up. To find out whether the show was worth it, compare it with other channels using the cost per meeting calculator.

The mistakes that cost the most meetings

None of them is about lacking a good product. They are small habits, before and after the conversation, that keep a promising meeting from turning into a second one.

01

Arriving with a half-finished profile

In an online round, conversations are suggested based on what each company says it offers and is looking for. A vague profile leads to meetings with no reason behind them, and that is not the other company's fault.

02

Spending the meeting explaining what you do

Without a practiced pitch, the introduction drags on and little time is left to listen. In short meetings, people who talk about themselves the whole time leave without knowing whether there was business there.

03

Marking interest in everyone

Contact details are only shared when both sides mark interest. Marking every conversation looks like making the most of it, but it fills your list with contacts that will go nowhere and takes the focus off the good ones.

04

Ending without a next step

A good conversation with nothing agreed cools down within a few days. Before the meeting ends, set up a call, sending some material or a date.

05

Leaving the follow-up for next week

After an event, everyone comes back to a full calendar. The message that arrives the next day and mentions what the person said is the one that gets a reply; the generic one, sent a week later, rarely does.

Frequently asked questions

How long does it take to prepare for a business round?

The seven items in the Before phase add up to about 20 minutes: a complete profile, a defined ideal customer, a practiced pitch, three questions, a camera and audio test, the simulation and a blocked calendar. You can do it all the day before, but your pitch gets better if you practice it out loud more than once.

Do I need to install any software to take part in the online round?

No. The round happens in the browser, on a computer or a phone. A few minutes before the start you enter the prep room, test your camera and microphone and wait for the first meeting to open on its own.

How does the interest button work during the meeting?

During the conversation, a button on the screen shows whether you want to keep in touch with that company. The other company does the same, without seeing your answer. Contact details are only shared when both sides mark interest, and they appear in My Connections.

What should I take to a trade show?

Business cards, a QR code that leads to your website or business WhatsApp, lean printed material, your badge already issued, a phone charger and comfortable shoes. More important than all of that is a short list of the exhibitors you want to visit.

Is my checklist progress saved?

It is saved in this browser, separately for the online round and for the trade show. If you clear your browser data or switch devices, the list goes back to blank. To take it on paper, use the print or save as PDF button.

How much does it cost to take part in an online business round?

Each company's first round is on the platform, with just an active CNPJ (Brazilian company tax ID), once per CNPJ. After that, there are paid plans for those who want to take part often; the prices are on the plans page.

Ready? Put the list into practice

In an online business round you talk, in a few hours and without leaving the office, with companies suggested by business fit. Your company's first round is on us, with just an active CNPJ (Brazilian company tax ID).

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