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Completed Networking Canvas

Networking Canvas example: accounting firm

Accounting firms live on referrals. New clients usually arrive on the recommendation of another client, a lawyer or a bank manager. Those who know their own network well, and know who they can be useful to, receive more referrals and give better ones.

The example is from a fictional firm that specializes in small manufacturers. Instead of offering accounting to any company, it chose a niche and says what changes in the owner's routine.

Ipê Contabilidade

Accounting: accounting firm (fictional example)

What I offer

Accounting for small manufacturers, with the month closed by the 10th and a one-page report the owner understands.

Who it is for

Small manufacturers and distributors with 10 to 49 employees in the state of Santa Catarina. The owner decides, and today makes decisions without up-to-date numbers.

The result I deliver

Every month the owner knows how much profit was made, how much tax is owed and how much can be withdrawn. No more finding cash problems only when the money runs out.

What I am looking for

Customers: growing manufacturers that feel their accounting has fallen behind. Partners: tax lawyers and management consultants. A management system that is easy to recommend to clients.

Who I can refer

  • Banks and credit unions
  • Employment lawyers
  • Business insurance brokers
  • Digital certificate providers

Key partners

Tax lawyers, who serve the same client with a different service. Financial management consultants, who complement our report. A credit union that refers companies applying for credit without organized financial statements.

What this canvas does well

  • The focus is narrow on purpose: small manufacturers and distributors, in one state, with the owner as the decision maker.
  • The result talks about the client's life (knowing how much can be withdrawn), not the service (bookkeeping and filings).
  • The key partners get the same question from the same clients, which makes exchanging referrals natural.

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The same six blocks, filled in right on the screen, with an optional AI suggestion. Download as an image for LinkedIn or as a PDF, with no sign-up.

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Other Networking Canvas examples

Manufacturing

Example: packaging manufacturer

Technology

Example: software for clinics

Food and beverage

Example: coffee roaster

Construction

Example: installer for commercial projects

Take your canvas to a business round: the first one is on us

Your company's first business round is on us, with just your CNPJ (Brazilian company tax ID). Choose an open round and enter the CNPJ on its page.

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With your canvas ready, all that is missing is the conversation

In an online business round you have several short meetings with companies suggested by what each one offers and is looking for. Your company's first round is on us, with just your CNPJ (Brazilian company tax ID).

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Pitch

Pitch for accounting

Tool

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